I was born and raised in Dar es Salaam—a child of the city. My life unfolded in classrooms, concrete corridors, and boardrooms. I grew up surrounded by ideas, not farms; startups, not pits...
That changed recently when I made the journey north for the very first time. What I found there altered the course of my life.
Busega: Beauty and Contradiction
Busega is beautiful—raw, alive, and full of quiet strength. But what struck me most was not just its natural beauty or its people’s warmth. It was the ground itself.
Beneath the villages of Busega lie extraordinary mineral resources—gold, gemstones, and rare earths. And yet, surrounding that wealth were communities living in staggering poverty...
That evening, I sat with my father under the stars—the same stars his father once gazed at. I asked him what we could do—not just as a family, but as people who carry privilege, networks, and knowledge that could be shared.
“Jumanne, maybe this is why you came here—to give something back.”
The Birth of Vitalis Pebbles
In that moment, Vitalis Pebbles was born. Together with my father, we co-founded this company with a simple but radical mission: to unlock the wealth beneath our communities and return it to its rightful owners—the local miners.
Our model is grounded in the triple bottom line— people, planet, and profit .
This isn’t charity. It’s justice.
We believe local miners deserve more than just survival—they deserve dignity, ownership, and prosperity. We believe in mining that transforms communities, not just balance sheets.
A Vision for Africa
Today, Vitalis Pebbles is building that vision in Busega—but our eyes are set on the rest of Tanzania, and eventually, Africa. We envision a continental movement that redefines what mining can be when it's ethical, inclusive, and locally led.
We are creating more than a business. We are creating a legacy.
If you’ve ever believed in turning potential into purpose, if you’ve ever wanted to be part of something that builds instead of extracts—we invite you to join us.
Together, we can build a future where communities shine as brightly as the minerals beneath their feet.